Data Sources and Performance Tracking
There are three distinct data sources for all of the information provided in the Lead Generation Master Template, including Google Analytics (GA4 + UA), Google Ads, and Google Search Console. Tracking your overall performance is easy by toggling between Period over Period and Year over Year comparisons. You can analyze your reports using drill-down menus and optional metrics.
Lead Generation
Get a handle on your lead generation by evaluating your content and audience. Evaluate your campaigns so that you can tell how well they are doing based on conversions. Analyze your keyword mining, match type, and quality score. Compare your audience based on type and conversion rate per type. Evaluate your audience performance based on geolocation on this tab as well.
Goal Completion and Conversion Tracking
On the goals page, you can track your goal completions as well as goal conversions. Additionally, you can display your goal completion trends over time in an easy-to-read graph that presents the information clearly for dependable analysis.
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Website Overview
Get a clear view of all the activity on your business’s website with the website overview. View your acquisitions of users and sessions as well as the bounce rate. Compare new users to returning users with an easy-to-read comparison chart. Get a breakdown by user country as well as device to evaluate how your website is being used and where it’s being accessed from.
Ads Overview
Ads overview is a section of the Lead Generation Master Template that displays the results of your ad campaigns. You can evaluate the number of clicks you are getting versus the amount of money you are spending. Performance over time compares the current performance to that of the previous 28 days to illustrate the potential difference in conversion trends.
Organic Overview
Get a comparison of search traffic, search volume, search CTR, average position, unique pages, and unique keywords on your organic overview page. Evaluate the performance of your brand keywords against your generic keywords. View performance over time in a graph as well as information on performance by country and device type.
Support Resources
Support for the Lead Generation Master Template starts with step-by-step instructions that detail how to replicate the template for your own business. There are tutorial videos for every step of the instructions. Additionally, there is a Help Desk available for when you encounter an issue or an error.
Beef Up Your Business
Boost your business with the Lead Generation Master Template and make lead generation easier for your company. This tool is your one-stop-shop for everything you need to analyze your business from your website to tracking your goal completion and conversion. You can’t go wrong with this report.